The Challenge
A beauty centre open since 1990, with two specialists clients ask for by name, but no website: the Google profile pointed to Instagram and a booking portal under its name led to another business. Clients could only walk in or call.
The Solution
- A website that tells a journey, not a price list: treatments grouped by need, as in a consultation.
- One single call to action, "Book your free consultation", with a 4-field pop-up that opens WhatsApp with the message ready.
- A real video of the salon on the home page and the story of the two owners.
- A complete brand kit.
Key Results
- Professional online presence from scratch, consistent across website and Google
- Consultation booking on WhatsApp in four taps, with no forms and no cookies
- LocalBusiness, services and FAQ structured data readable by Google and AI
“Federico e Fatima, due professionisti preparati, capaci, sempre attenti a risolvere qualsiasi problema. Felice di averli conosciuti e di aver iniziato un percorso con loro.”