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Miss Reginetta - Live Coverage

Instant Content Event Strategy Trend Jacking

Total Views

500k+

An average of 10k organic views for each of the 50 pieces produced in 'Instant Mode' during the live week.

Project Overview

For Miss Reginetta d'Italia the challenge was to capture the energy of a live event and turn it into instant digital hype. We didn't improvise: the success stemmed from meticulous pre-production — trend analysis and narrative priority mapping before the cameras even turned on. During the event week, we operated like a newsroom, producing and publishing roughly 50 pieces of content day-by-day, delivering total coverage that amplified the event's impact far beyond the physical venue.

The Challenge

Handle the pressure of a 'Live Week' while producing high volumes of quality content in real time, without losing the event's momentum.

The Solution

'Instant Content Creation' workflow based on pre-analyzed trends and rapid on-site editing.

Key Results

  • +10% Follower Growth in 7 days (11.5k > 13k)
  • 500k+ total organic views
  • Maximum visibility for event sponsors

Client Satisfaction

★★★★★ 5.0
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